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University of Alabama Athletics

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Crimson Tide Productions

Control Room at Bryant-Denny Stadium

Who We Are

Crimson Tide Productions is the multimedia component of the University of Alabama Athletic Department.

Graphic Design & Publications

In conjunction with the Marketing and Sports Information Departments, Crimson Tide Productions provides graphic design services for all marketing materials and layout/design for all programs, media guides, and digital fan guides.

Live Events & Webcasts

Crimson Tide Productions handles all in-venue/big screen productions for 8 sports across 6 different venues. Sports include football, men's basketball, women's basketball, soccer, volleyball, gymnastics, softball and baseball. In addition to the live event productions, these events are also streamed live on SEC Network and SEC Network+ via the ESPN App.


Crimson Tide Productions provides content and produces over 50 broadcast shows each year with signature shows on signing day, pro day, and A-Day.

Web Development

Crimson Tide Productions is responsible for maintaining the official site of Alabama Athletics and providing video content to its premium content site TideTV.

Video Request Form

If you are interested in obtaining a particular video, please complete the video request form.

Contact Us

To contact Crimson Tide Productions, please email

Joining the Team

If you're currently or soon to be enrolled at The University of Alabama and are interested in an internship with Crimson Tide Productions, please complete our Internship Interest Form.